Each time I have attended New York Fashion Week, I get plenty of messages on Instagram asking me “how do I get tickets to NYFW? I wish I could go.” The truth is, it isn’t that difficult to get tickets. You don’t need to have 100K or 1M followers to attend. Planning your trip? Here are my tips for “How to get tickets to New York Fashion Week.” PS – at the bottom I’ll also be linking my other NYFW tips & guides at the end of this article.
How to get tickets to NYFW Tip 1: Apply to & download the GPS Radar App
GPS Radar is a “private fashion community where brands, media and retailers are able to connect seamlessly to share noteworthy news, events and opportunities in a tailored dashboard environment.” You’ll need to apply to the community, and you must be a creative to join.
Getting into the community: You’ll be more likely to get accepted if you have an official email – for example info@palmtreesandpellegrino.com
Apply to join the community online, as well as request invites. Downloading the app is important during fashion week itself as it contains all your ticket information.
How to get tickets to NYFW Tip 2: Request invites 1-3 weeks in advance
Once you’re a part of the community: About 1-3 weeks before the shows, a bunch of events will pop up. You can’t request invitations for all (for example shows like Bvlgari will be invitation only.) However, quite a few will prompt you to request invites.
What to mention in your request:
- A sentence explaining where I am from, the name of my blog, and what I blog about (1 sentence)
- Why I would like to attend the show (1 sentence)
- Exposure I will provide – basic socials, blog post if relevant ( 1-2 sentences)
What I learned: As a planner, I wanted tickets ASAP. The reality is, everything happens in the last two weeks (really last week) before FW.
How to get tickets to NYFW Tip 3: Email PR companies directly
In one of my fashion week guides, I mention that I recommend skipping emailing PR companies and fashion houses directly. I personally haven’t found much luck with using Modem Online – the site to find emails for companies to reach out to. A lot of emails have bounced back to me in the past and many times I won’t get a response. That being said, if you don’t have access to GPS Radar, it’s a good place to start!
Lastly, if you’re not in the industry: You don’t have to be in the industry to attend NYFW. There are some shows open to the public which you can read about here.
Looking for more NYFW Tips?
